How do you become successful in the wedding photography business?

Question by jrp: How do you become successful in the wedding photography business?
I started a small wedding photography business. I have placed business cards in local bridal shops. but I can’t seem to generate any customers at this time. No one is calling, I can’t afford the $ 1,000 -$ 1600 to enter bridal shows. I know word of mouth is the best way but when you don’t have a customer base what do you do? Please help
1.I have been in business for two years.
2. I have shot 9 weddings
3. I have all the things you need to conduct business ie. lic, samples, etc.

Best answer:

Answer by Teddie M
Start by contacting local churches and offering to do your first few weddings for the cost of the prints and albums. They will know of people getting married and will make your offer to them. Then ask them for referrals and letters of recommendation, and make samples from their weddings that you can show other potential clients. Also put up a website a.s.a.p. and join the wedding websites that redirect clients to your site. These are usually in the $ 50 a year range. You can find them by doing a search for wedding photographers. Also join local networking groups. Most people know someone who’s getting married. It’s like starting a snowball rolling downhill. It’s tough to start, but will pick up speed over time. Good luck and God Bless.

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