Tag Archives: Development

Nikon Z 400mm f/2.8 Development Announcement

pay per click advertising It wouldn’t be a Nikon announcement day without at least one development announcement! This time it’s for the long-awaited 400mm f/2.8 telephoto prime. Nikon says this lens will have a built-in 1.4x teleconverter, turning it into … Continue reading

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What We Know About the Nikon Z Pancakes (Development Announcement)

Camera companies have really been fans of development announcements recently! Today, alongside the formal announcement of two Nikon Z macro lenses, Nikon also revealed more details about the upcoming 28mm and 40mm pancake primes that have been on the roadmap … Continue reading

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Nikon Z9 Development Announcement

With the big shift of camera manufacturers from DSLRs to mirrorless technology, it was a matter of time until we see truly robust, action-oriented mirrorless cameras. First was Canon with its EOS R5 and R6, then Sony released its impressive … Continue reading

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Six Canon RF Lenses Under Development

Alongside the headline-stealing EOS RP announcement, Canon also released details on six upcoming RF mirrorless lenses: a 15-35mm f/2.8 L IS, 24-70mm f/2.8 L IS, 70-200mm f/2.8 L IS, 24-240mm f/4-6.3 IS, and two 85mm f/1.2 primes (one normal, one … Continue reading

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Nikon D850 Development Announced

Tomorrow is the 100th year anniversary of Nikon. While we have been patiently waiting for the company to announce something new for this big date, it looks like we will only be seeing a teaser in the form of the … Continue reading

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